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One of the biggest questions I have when it comes to earning mainstream success is:
How do you balance creating art and making money?
This is an important and intriguing question.
Is it really about following your passion, bliss, heart or whatever and then results will follow? I mean, that’s how you REALLY add mad value to the world right? You create something so powerful because you believe in it; because you love it. People will be inspired by that. They will recognize your authenticity. Throw in helping people in the mix and you’ve got a winner. People want to pay for that shit.
Yet, this is not as easy as it sounds. That’s not how the world works. If it’s all about art fueled by passion, then any dingdong with a heart of gold would be rich and famous.
So is it about branding, marketing and business fundamentals? You have to learn the ‘fun’ stuff right? All the great entrepreneurs out there have their basics right. Work and business are all about P&L and numbers. I mean, if you aren’t making money, then why are you even in business? Do you really think you can last in a job that pays you peanuts even though you love what you do?
Yet, focus too much on just business, numbers, money and you may find yourself killing your own soul. You end up…